After an unexpected diagnosis of atrial fibrillation (AFib), a type of irregular heart beat they had never heard
of before,2 daytime TV star Susan Lucci and her husband Helmut Huber learned he is one of the estimated 2.3 million
Americans living with the condition which can increase the risk of stroke nearly five-fold.
The couple, who have spent more than a decade working with their doctor to help minimize Helmut’s stroke risk,
today announced they have partnered with Boehringer Ingelheim Pharmaceuticals, Inc., National Stroke Association
and StopAfib.org to launch a new national education program to improve awareness of AFib and its increased risk of
stroke.
“Learning you or someone you love has atrial fibrillation can be overwhelming and scary, especially when you
hear about the increased risk of stroke,” said Lucci. “Thankfully our doctor reassured us that many AFib-related
strokes may be preventable. Through Facing AFib, we hope to pass that message along and encourage others touched by
AFib – both patients and loved ones – to get serious about stroke.”
Lucci's husband Helmut Huber, who appears in the unbranded campaign, is one of an estimated 2.3 million
Americans who suffer the condition, an irregular heartbeat which can increase the risk of stroke nearly
five-fold.